Social Media Marketing Services

Connect with your audience on a personal level with our social media marketing services. This human-first approach is perfect for your tech brand.

Build brand awareness and create a stronger relationship with your audience through social media

Your brand isn’t just about your services and technology — it also encapsulates your company culture, values and the difference you make in the world. So, why withhold your potential by shying away from building meaningful relationships with your audience?

Social media marketing gives you the opportunity to communicate with your audience, build meaningful relationships and keep your brand at the top of their mind. Whether you’re new to social media or you have a pre-existing platform, it’s time for an upgrade.

Human-First Approach to Marketing

Remember — when building a community and connecting with your target audience — people respond to people.

That’s why, at CopyHouse, we take a human-first approach to social media. By publishing posts that resonate with your audience, you can build stronger connections with them and maximise engagement. To ensure you get the best results long term, we will build a social media strategy unique to you and your audience.

Strategies include a range of diversified topics, such as:

  • Company culture
  • New technology trends
  • Company awards and achievements
  • Topical content
  • New offerings
  • Case studies
  • Thought leadership content

A diverse strategy will allow you to speak directly to your audience and connect them with the people behind the brand — emphasising a human-first approach.

Generating Leads Through Personal Branding

Did you know...

82% of consumers trust companies whose leaders are active on social media.

To build a high level of trust with your audience and generate quality leads, building a personal brand is key.

After diving deep into who you are as an individual during our Brand Workshop, our team will construct a social media strategy that positions you as a thought leader within your space. As a result, you can build your authority, get involved in meaningful conversations with others and attract potential clients to your business.

Social Media Platforms That Speak To Your B2B Audience

Social media icons with a message about executive engagement boosting trust and visibility.

These two platforms have allowed marketers to generate strong leads by starting meaningful conversations with their target audience.

Our team has years of experience in creating social media strategies for companies and business leaders on Twitter and LinkedIn. When working with us, you can guarantee that we'll use industry best practices to upscale your B2B social selling strategies to the next level.

Through creative infographics, carousels, and cleverly written content, you will be able to stand out from your competitors by being a leading voice in your industry. You’ll also reach a wider audience and build a more recognised and credible brand.

Our Social Media Marketing Services

Here's how we'll enhance your social media presence with regular content and increase audience engagement:

  1. Conducting A Half-Day Brand Workshop

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    Conducting A Half-Day Brand Workshop

    Your voice embodies everything special about you. It needs to represent your personality, ethos, and resonate with your target audience.

    To capture your unique voice, we begin by running a half-day workshop. You’ll engage in open and honest conversations with our team to help you gain clarity and insight into creating a strategic course of action.

    In this workshop, we’ll explore:

    • Brand essence & personality
    • Values and ethos
    • What your customers/clients want to hear
    • Your personal messaging
    • Tone of voice

    As a result of the workshop, our team of expert Copywriters will be able to create laser-sharp messaging that makes you stand out from the crowd. By building a great social media presence, you’ll have a solid foundation for distributing other types of content and building your personal brand further than ever before.

  2. Building A Social Media Roadmap

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    Building A Social Media Roadmap

    The insights gained from the brand workshop will help us identify core themes (content pillars) and create a framework for regular social content publications that are unique to your brand.

    This roadmap will identify the best topics for your content, channels for engagement, and how you can connect with your audience.

  3. Creating Engaging Social Content

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    Creating Engaging Social Content

    Our team will use the information they’ve collected to create thought-provoking social media posts with supporting eye-catching imagery. The content and visuals will help engage your audience and ultimately boost your brands recognition.

    Our social media service also works well in conjunction with thought leadership articles, which we can promote to increase traffic to your webpage.

  4. Tracking Progress with a Strategy Report

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    Tracking Progress with a Strategy Report

    To help you stay ahead of the game, our team will produce an impact report showcasing the results delivered by our social media strategy.

    The transparency of the report will give you full visibility and control over your strategy. You can see exactly what’s working well for your brand and what will need a different approach in the future.

  5. Hosting Regular Content Meetings

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    Hosting Regular Content Meetings

    With the technology space rapidly evolving, we always keep our finger on the pulse to learn about the latest advancements. After all, no one wants to read old news. So, we meet once a month to discuss post ideas, upcoming events/company news, awards or experiences that will inspire the next round of meaningful content.

    These short meetings will allow us to continue creating social media content that excites your audience and encourages more engagement.

Build Meaningful Relationships and Generate Leads with Social Media Marketing

Get in touch

Your social media presence is unique to you and your brand. So, whether you’re new to social media or already post on a regular basis, discover how you can get the best out of your strategy and start having meaningful conversations with the right people that generate quality leads.

Get started today by contacting our experts for a free 30-minute consultation. Our team will help you put together a totally customisable package designed for all your social media marketing needs.