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Discover content marketing insights and advice from the specialists at Copy House.

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What You Need to Know About SEO

What You Need to Know About SEO

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How can you use SEO to create digital content that best reaches your target audience? Find out in this what you need to know guide from Copy House.
How to Become a Thought Leader in Tech

How to Become a Thought Leader in Tech

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Discover how content marketing best practices help you become a thought leader in the tech industry. Learn the most effective methods with Copy House.
Copy House Launches New Social Media Marketing Services

Copy House Launches New Social Media Marketing Services

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Copy House has extended its offerings by launching a game-changing B2B social media marketing service to support technology and FinTech brands.
Using Data for B2B Marketing and Beyond — TechTalks Recap

Using Data for B2B Marketing and Beyond — TechTalks Recap

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Take your B2B marketing efforts to new lengths by introducing data-backed evidence in your marketing strategy.
What You Need To Know About Content Dissemination

What You Need To Know About Content Dissemination

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Content dissemination is used by marketers to give content that extra push and get it seen by a brand’s target audience.
From Junior to Senior Copywriter, James’ Copy House Journey

From Junior to Senior Copywriter, James’ Copy House Journey

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Copy House constantly encourages its employees to achieve more. Read how James went from a junior copywriter to senior copywriter within his first year.
A Customer-Centric Approach to Marketing Technology – TechTalks Recap

A Customer-Centric Approach to Marketing Technology – TechTalks Recap

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Are you struggling to connect with your audience? Join our experts as they discuss customer-centric marketing techniques that will guarantee results.
What You Need To Know About Social Selling

What You Need To Know About Social Selling

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Should you incorporate social selling in your B2B social media marketing strategy? Find out in our what you need to know guide.
Picking The Right Content Marketing Agency For Your Tech Brand

Picking The Right Content Marketing Agency For Your Tech Brand

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To boost traffic, generate leads, and increase conversion, you need the perfect content marketing agency. Here’s how you can select the best one.
B2B Content Marketing in the Metaverse – TechTalks Recap

B2B Content Marketing in the Metaverse – TechTalks Recap

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Should B2B technology brands start marketing in the metaverse? Find out what our experts have to say about the future of digital marketing.
Copy House Celebrates its 3rd Birthday with 280% Growth in 21/22

Copy House Celebrates its 3rd Birthday with 280% Growth in 21/22

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As our B2B content marketing agency, Copy House, turns three, we exceed expectations with a 280% growth in 2021/22.
What You Need To Know About Creating a B2B Buyer Persona

What You Need To Know About Creating a B2B Buyer Persona

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Download your free buyer persona template and create a B2B customer avatar that fits your ideal customer.
How Should You Spend Your 2022 B2B Marketing Budget?

How Should You Spend Your 2022 B2B Marketing Budget?

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Wondering how to spend your B2B marketing budget this year? Well, we have you covered with our tried and tested creative digital marketing ideas.
How to Drive Customer Trust in FinTech – TechTalks Recap

How to Drive Customer Trust in FinTech – TechTalks Recap

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Marketing FinTech brands is hard when the industry is seen as ‘untrustworthy’. Listen to the experts' advice on how you can tackle this issue and increase customer loyalty.
What Role Will Long-Form Content Play in the Metaverse?

What Role Will Long-Form Content Play in the Metaverse?

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The face of content marketing is changing. With the Metaverse taking over, will people still read long-form content?
What You Need To Know About The B2B Sales Funnel

What You Need To Know About The B2B Sales Funnel

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A sales funnel is crucial for every B2B content marketing strategy. Here’s everything you need to know to ensure you’re producing the best content.
Introducing Business Bites with Kathryn Strachan and Lenna Lou

Introducing Business Bites with Kathryn Strachan and Lenna Lou

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Meet the female entrepreneurs dominating the B2B marketing space, sharing their insights and advice for aspiring entrepreneurs, marketers and business leaders.
Building Your Personal Brand Online with B2B Content — TechTalks Recap

Building Your Personal Brand Online with B2B Content — TechTalks Recap

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Building your personal brand online is challenging, but it’s worth the investment. Hear why our experts build their personal brands and how you can develop yours.
Long Form vs Short Form Content – What Your B2B Brand Should Invest In

Long Form vs Short Form Content – What Your B2B Brand Should Invest In

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Should your brand focus on short-form or long-form content in your B2B content marketing strategy? Find out the pros and cons of each, how to use them, and when.
5 Tips for Creating SEO-Friendly Content that Gets Your Technology or FinTech Brand Noticed

5 Tips for Creating SEO-Friendly Content that Gets Your Technology or FinTech Brand Noticed

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Creating SEO friendly content is vital when publishing online. Read our 5 best SEO tips for beginners and get your content noticed!
From Copywriter to Content Strategist, Hayley Brand’s Copy House Journey

From Copywriter to Content Strategist, Hayley Brand’s Copy House Journey

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Copy House constantly encourages its employees to achieve more. Read how Hayley went from a copywriter to content strategist within her first year at Copy House.
How to Successfully Market Your FinTech Brand on Social Media

How to Successfully Market Your FinTech Brand on Social Media

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Check out our handy guide on FinTech marketing via social media. We’ll show you how to create a solid social media content strategy that gets you noticed!
How to Break a Content Marketer’s Heart

How to Break a Content Marketer’s Heart

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This Valentine’s day, avoid these heart-breaking content marketing blunders and learn how to create the perfect online content that will have your target audience hooked.
Pay it Forward – Overcoming Obstacles with a B2B Marketing Mentor

Pay it Forward – Overcoming Obstacles with a B2B Marketing Mentor

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Learn from the best and achieve success – sign up for Copy House’s free mentoring sessions with our award-winning founder, Kathryn Strachan.
A Strategic Approach to B2B Tech Marketing in 2022 — TechTalks Recap

A Strategic Approach to B2B Tech Marketing in 2022 — TechTalks Recap

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B2B content marketing has changed over the past year and our experts are here to discuss what the future of marketing technology looks like in this TechTalks recap.
The Rise of Empathetic Brands in the B2B Industry – An eBook Recap

The Rise of Empathetic Brands in the B2B Industry – An eBook Recap

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There has been a shift in the way B2B companies are marketing technology moving forward from the pandemic. Let’s explore 2022 digital marketing trends.
From Project Manager to Head of Operations, Steven Smith’s Copy House Journey

From Project Manager to Head of Operations, Steven Smith’s Copy House Journey

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Copy House constantly encourages its employees to achieve more. Read how Steven went from a Project Manager to Head of Operations in less than two years.
5 Ways To Make Your Content Stand Out

5 Ways To Make Your Content Stand Out

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With so much B2B content fighting for readers’ attention, here’s how you can make sure your content stands out from the crowd and gets your brand noticed.
A Step by Step Guide on Building Your B2B Customer Avatar

A Step by Step Guide on Building Your B2B Customer Avatar

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Creating a customer avatar is essential in the B2B sector. Whether you’re in the technology or FinTech industry, this is a must for your business.
The Past, Present and Future of Copy House

The Past, Present and Future of Copy House

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As the year draws to a close, we asked the Copy House team about their previous year endeavours, where they currently are and what’s in the works for Copy House.
12 Days of Christmas Content Marketing Tips

12 Days of Christmas Content Marketing Tips

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Countdown to Christmas with us by checking out 12 insightful content marketing tips and tricks.
Watch Your Back…links

Watch Your Back…links

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Backlinks are a must when building your website's credibility. However, have you taken a second to undergo a backlink audit and see what your backlinks say about you?
Building a Foward Thinking Company Culture

Building a Foward Thinking Company Culture

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As a business grows, so should its company culture. Read how Copy House continued developing its company culture to increase and support growth.
Driving Diversity, Inclusion and Change with Technology and Marketing — TechTalks Recap

Driving Diversity, Inclusion and Change with Technology and Marketing — TechTalks Recap

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Creating a positive change when marketing technology is a must! In this TechTalks, our panellists discuss the importance of diversity and inclusion when marketing technology.
How has Content Marketing and Digital Content Consumption Changed During the Past Year?

How has Content Marketing and Digital Content Consumption Changed During the Past Year?

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The pandemic changed the way we market our brand. This article will look at how content marketing and consumption has changed during and after the pandemic, what brands can do differently and the typical mistakes they make.
Introducing Copy House Europe

Introducing Copy House Europe

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Copy House, a technology and FinTech content marketing agency, has now expanded and launched to Europe!
Copy House Joins BIMA Digital Day Careers Event

Copy House Joins BIMA Digital Day Careers Event

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Copy House Copywriters join BIMA Digital Day to give 11 to 16-year-olds an insight into digital careers.
5 Reasons Why Your Technology Brand Must Invest in Content Marketing

5 Reasons Why Your Technology Brand Must Invest in Content Marketing

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Content marketing has become increasingly popular over the last year, and if your technology brand hasn’t caught up to the trend, here are 5 reasons why you should invest in it.
The Balancing Act of Digital and In-Person B2B Events – An eBook Recap

The Balancing Act of Digital and In-Person B2B Events – An eBook Recap

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Should hybrid events be a part of your 2022 B2B events marketing strategy? Read what the technology experts have to say about it in this eBook recap.
The Future of B2B Content and Website Personalisation Powered by AI: TechTalks Recap

The Future of B2B Content and Website Personalisation Powered by AI: TechTalks Recap

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Personalising your marketing efforts is a must. In this TechTalks episode, Kathryn sits down with the experts to discuss the future of B2B content and website personalisation with the use of AI.
Every Content Marketers’ Worst Nightmare

Every Content Marketers’ Worst Nightmare

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Do you want to know what really keeps our B2B content marketers’ up at night? Check out the 6 spookiest nightmares our marketers endure.
How to Identify Credible Sources in B2B Content Marketing

How to Identify Credible Sources in B2B Content Marketing

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Credible sources are a must! This blog will show you how you can identify reliable sources and avoid feeding your audience false information.
Capturing B2B Leads at Every Stage of the Sales Funnel: TechTalks Recap

Capturing B2B Leads at Every Stage of the Sales Funnel: TechTalks Recap

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Connecting to your audience in a B2B market can be challenging as they are not as impulsive as B2C consumers. Our experts run through how you can capture leads and increase conversion.
How to use Semrush to Accelerate your Content Marketing Strategy

How to use Semrush to Accelerate your Content Marketing Strategy

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Content Marketing is advancing and to gain your position as a thought leader, you must be ahead of your competition. See how Semrush helps your content rank high on Google.
Unlocking Your Brand’s Potential with Customer Psychology and Avatars: Recap

Unlocking Your Brand’s Potential with Customer Psychology and Avatars: Recap

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Knowing what your audience wants is important when creating a marketing strategy. We dive into how you can create a customer avatar suitable for your brand.
From Copywriter to Content Lead, Stuart Cameron’s Copy House Journey

From Copywriter to Content Lead, Stuart Cameron’s Copy House Journey

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Copy House are constantly encouraging their employees to achieve more. Read how Stuart went from junior copywriter to a senior copywriter and a content lead.
The Future of Remote Working

The Future of Remote Working

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Commuting to work is now a thing of the past as the world moves one step closer to remote working. Read why the future is remote and how you can achieve this.
How Copy House Aided Winchester Creatives Through Their SEO Course

How Copy House Aided Winchester Creatives Through Their SEO Course

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Managing Director of Copy House, Kathryn Strachan, teamed up with Winchester Creatives to help young creatives find work by offering her SEO course.
Copy House are The Drum Awards Agency for Business 2021 Finalists

Copy House are The Drum Awards Agency for Business 2021 Finalists

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Read why Copy House have been selected as finalists for The Drum Awards for the Best Response to Change.
Capitalising on Cryptocurrency Market Opportunities: TechTalks Recap

Capitalising on Cryptocurrency Market Opportunities: TechTalks Recap

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In our recent TechTalks episode, our panellists discussed all things cryptocurrency, including why and how you should market them.
How to Entice Your Reader by Writing an Engaging Call to Action

How to Entice Your Reader by Writing an Engaging Call to Action

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Struggling to conclude your content? Here are some of our best tips and tricks on how you can write the best CTA.
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