Here at Copy House, we excel at creating effective content marketing strategies that align your marketing goals with your business objectives. We work hard to understand the underlying challenges your business faces and create a strategy to propel your business into the future.
Before we can create a formidable content marketing strategy, we need to uncover key insights into what makes your brand unique.
Our workshops set the foundations of all future work by helping you create messaging and a visual identity that resonates with your target audience. All of our workshop sessions are fully customisable to build upon your existing brand work.
To create hyper-personalised content, we need to take a deep dive into your core messaging, brand story and target audience. We’ll run an online session to explore:
Filled with honest advice, our session provides powerful insights into what makes you truly special. You’ll receive a brand book from this workshop that can provide the foundation for all work going forward.
Before you can represent your brand online, you need to have a strong visual identity. During our visual identity workshop, we’ll help you define the fundamental building blocks for creating an appealing design. We’ll explore:
Filled with expert advice and support, our workshop will set the foundations for all future design work. You’ll receive a brand book with all your design preferences.
Your brand voice should embody everything that’s special about your brand and represent your personality, ethos, and resonate with your target audience. Finding your unique tone of voice allows you to send laser-sharp messaging that makes you stand out from the crowd and makes it clear that you’re the only choice.
We’ll take you through a half-day tone of voice workshop, which will explore:
We’ll then deliver a tone-of-voice guidebook that explains clearly to your team and marketing partners how to communicate with your target audience.
Once we understand the true essence of your business, we’ll transform these insights into a content strategy. As part of our strategy, we’ll research your competitors, industry trends and ‘hot’ topics to present ideas for regular long-form content.
We’ll investigate concepts to determine SEO potential and create a content calendar for the three months. This calendar will include the following:
Find out how our team can help you drive strategic growth to take your business to the next level. Get in touch today by sending us a message.
Gianna Legate
Solutions Driven
Kirsty Mitchell
Sumdog
